Innovative Systems

This is a Call for Entries poster for an competition to create solutions for alternative fuel and renewable energy. The concept is riffing on the idea of a salmon swimming agains the current, posing a question to the audience: Are you going to be the one to come up with the idea that is different from all the rest?


Lefty is an organization that pairs writers up with illustrators. As a writer, one has a thread. With imagery, Lefty helps weave the thread into a story. This is identity system consists of a folder, booklet, letterhead, and business card.